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Journalist
Hungry for sport, he grew up to the sound of Formula 1 engines and the exploits of Ronaldinho. Today, a diploma of a master's degree in sports journalism, he no longer misses an F1 Grand Prix or a PSG match, his two passions and specialties
Legend of French football, Antoine Griezmann had taken everyone in short by announcing his international retirement a few months ago. And the Atlético de Madrid player is not stingy as a surprise since he has just formalized a new signature to which we did not expect. Griezmann actually initialed a contract with Decathlon.
While it ended with its 14 -year -old historical partnership with PumaAntoine Griezmman has reached an agreement with Decathlon. The French international has a model Gypsum Black for several months and will therefore help the brand develop these crampons. A weight reinforcement for the French brand which enchants Frédéric Boistarddirector of Gypsumthe football brand of Decathlon.
-Griezmann signs at Decathlon
« Antoine Griezmann represents a logical suite for Decathlon, details Frédéric Boistard. We have invested a lot in the balloons. We wanted to continue the strategy of advancing on the shoe. For the moment, he has given his opinion on the model he carries. You should know that developing a model takes 12 to 18 months. But the time he devotes to us is already important. He will fully play his role as co-creator on the choice of materials, detail to the millimeter … This is what makes the difference between a good and an excellent product He explains before continuing.
“Antoine is one of the most popular footballers in France and Europe”
« Antoine is one of the most popular footballers in France and Europe. He embodies these values of simplicity, authenticity, requirement, professionalism », Add Frédéric Boistard Before being asked about the contours of theAntoine Griezmann And the salary he had to offer him to convince him: ” We obviously talked about this data but we mainly talked about the product. It takes time (to recruit a player). We must talk about the vision of football, sport, values. On the shoe, we have not yet proven us internationally. We hope that this partnership will have a good echo. »