The continuation after advertising
In September 2022, Mélanie Taravant obtained the presentation of the program C media. Every Sunday, she therefore takes the antenna at 12 noon on France 5 to analyze and decrypt the media in general. A mission far from obvious. “”The most difficult is not to look at the navelto avoid ‘inter-self’ of journalists who would only speak to journalists. Media c is aimed at as many people as possible on a universal medium like TV“, she said during an interview for Belgian media Téléto.
Another difficulty: succeed in reaching young people in a society where television is no longer their favorite platform. “It is certain that our audience is aging. France Télévisions seeks to renew the audience without excluding its audiences. We don’t just do TV for young people and programs must talk to an entire family and all generations“, Shared Mélanie Taravant again.
This evolution of the audiovisual world, the host notes it with her own children, as she adds. It is precisely via her teenager that she can work to better adapt her program to the world today. “”I have a teenager who no longer has a time mark to watch TV, Because there are replays. Which can attract him before Media c, It is the tone, the band, the choice of an investigation or a portrait on an influencer of the moment. With the information that happens everywhere, it is difficult for young people, but also for others, to make part of things“.
-Mélanie tapping confident for the future of television
Despite everything, Mélanie Taravant wants to be “optimistic“For the future of television.”TV will always be there. What will differentiate it from all other screens and platforms is its ability to produce direct and major events. No other skylight will be able to unite as many people at the same time and in the same place“, She is convinced.
Recall that Mélanie Taravant had three children with journalist Karim Rissouli, presenter of In society et C tonight On France 5, a pre-adolescent born in 2012, a girl they welcomed in 2017 and a small baby who came to complete the family in early 2023. Neither the faces nor the children’s first names were never revealed.