L’EHL Hospitality Business School strengthens the visibility of its Bachelor program International Hospitality Management through a new campaign. Designed by the agency farner the campaign aims to raise awareness and attract future talents by highlighting the unique opportunities offered by its flagship program.
Train the leaders of tomorrow
The EHL Bachelor’s mission is to train the next generation of leaders capable of succeeding and thriving in the hospitality and service sector, drawing on a combination of rigorous academic skills and experiences. immersive practices. This training provides direct access to a wide range of international careers in the hospitality industry and beyond.
A targeted campaign to increase awareness and engagement
The central message highlights the concrete opportunities offered by the EHL Bachelor’s degree which aims to meet the aspirations of Generation Z, in search of meaning, flexibility and concrete experiences. By emphasizing the acquisition of practical skills, the ability to transform one’s passion into a career and openness to the world, EHL establishes itself as a forward-looking institution, ready to support its students on their journey. ambitious.
This campaign reinforces Farner’s position as a partner of choice: “We are delighted with this collaboration with EHL, an internationally renowned institution, to strengthen the visibility of its Bachelor program through an impactful (D)OOH campaign. This project highlights our ability to create impactful visual experiences in key public spaces, while leveraging digital marketing best practices,” said Didier Bonvin, strategy director at Farner Suisse romande.
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