The cost of transport remains today one of the main obstacles to the attractiveness of Corsica and is often criticized by tourism professionals. To this end, an agreement was signed on May 17 in Ajaccio between the Corsica Tourism Agency, the federation of tourist offices and tourist information centers and the airline Air Corsica in order to reduce the cost of the ticket. plane under conditions.
A reduction applicable under conditions
Through this unprecedented collaboration, the aim was to allow tourist offices registered in the register of stay and travel operators to offer advantageous promotional rates of up to 30% reduction in the price of Air Corsica flights. To do this, it was planned that the ticket would be sold as part of a tourist offer including eligible accommodation, namely overnight stays in a hotel, campsite or Gîtes de France.
It is with this in mind that the ILO of Pays d’Ajaccio will be the first to experiment with this system through its communication campaign “To Each Their Own Autumn” from October 19 to November 11. Nathalie Cau, the dynamic director, explains the approach: “ “We are going to offer 90 meetings, no longer over two, but over three weeks from October 19 to November 11, 2024. We have integrated multi-thematic activities into this program which will serve as a test with the establishment of a partnership signed with Air Corsica, opening a reduction in air fares. This 30% reduction will be another argument to introduce our destination to potential customers. This concerns all airports which serve Ajaccio through Air Corsica such as Paris, Marseille, Nice or Charleroi for example. To be able to benefit from it, there are two conditions: they must choose accommodation in Ajaccio among our partner hotels and they must purchase at least one activity offered by the ILO and its partners.
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