Artificial intelligence continues to redefine our digital habits, and Perplexity AI is positioning itself as a pioneer in the world of online searches. This conversational search engine, free and accessible to all, promises an experience well beyond traditional standards. Launched in 2022 in San Francisco by Aravind Srinivas and his team of AI experts, this start-up aims to transform the way we access information on the web. Supported by prestigious investors like Nvidia and Jeff Bezos, it quickly established itself as a major player, achieving an impressive valuation of $9 billion in 2024.
Designed to meet a variety of needs, Perplexity AI is available online, in mobile version and as an extension for Google Chrome. At the crossroads between personal assistant and search engine, it allows you to obtain detailed, sourced answers adapted to your queries, whether simple or complex. Users benefit from an intuitive interface where each search becomes a real conversation. This tool can also be integrated with other applications, making it convenient to use in both a personal and professional setting.
To work, Perplexity relies on advanced natural language processing technologies. Unlike traditional search engines, it analyzes your questions in depth to extract the key elements before scouring the web in search of the most relevant information. The answers are then synthesized and accompanied by reliable sources, providing transparency that allows you to verify the data or deepen your research.
One of the particularities of Perplexity lies in its ability to offer results in real time, thanks to its PerplexityBot exploration robot. Whether it’s to follow the news, solve complex problems or explore trends, it adapts to your needs and evolves with each interaction. Additionally, Pro users have access to expanded features, like file and image scanning, and can perform up to 600 advanced searches per day, for a price of $20 per month or $200 per year.
To maximize its potential, it is recommended to formulate clear and precise questions, including specific details. For example, a query like “What are the impacts of global warming on agriculture in France?” » will obtain more targeted results than a general question. This level of precision guarantees increased relevance of responses and an optimized user experience.
Free in its basic version, Perplexity AI offers unlimited searches and features suitable for occasional use. For those who want to go further, the Pro subscription offers access to powerful tools, including advanced language models like GPT-4 and Claude 3, enhancing its usefulness for professionals and students.
While traditional search engines, like Google, remain focused on a list of pages, Perplexity AI takes the bold step of completely rethinking the search experience. Accessible on multiple platforms, it presents itself as an essential solution for anyone wishing to explore the web with precision and efficiency. A real wind of modernity is blowing through online search, and Perplexity AI is on the front line to guide us into the future.
Source: digital
