Investigation
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Among the hundreds of heirs of the multi-billion dollar conglomerate, the youngest are struggling to find their place within the family empire, when they are not simply ejected from it, like Alexandre Mulliez, former vice-president of Auchan Retail France . A vast “shareholder reorganization” was launched last summer to remedy this.
How to leave the stage at only 35 years old? “Auchan, it’s over!” This is how Alexandre Mulliez, grandson of the patriarch Gérard, founder of the mass distribution brand, announced the news in a post on his LinkedIn account, at the end of April 2022. Only eleven months after his arrival as vice-president. presidency of the flagship Auchan Retail France, curtain. The group’s staff terminated his mandate and ejected him. Or rather “thanked” him, as we euphemize in the jargon. “This decision aroused a lot of surprise and incomprehension within my family and especially within the company, particularly at the operational level which 100% supported my project,” continues the young entrepreneur. For him, it was both the end of a dream, that of a life, and that of his “project” started in January 2021 and summarized in a slogan with football overtones which seems to have been shattered: “One team.”
When we talk about this episode with him, the heir appears somewhat elusive, as if torn between two worlds. He is certainly not involved in the Mulliez Family Association (AFM), the structure which brings together the hundreds of heirs of the group and manages all the brands of the multi-billion dollar conglomerate, in the spotlight after the revelations of Release, which ensures that
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