how American masculinist podcasters influenced Donald Trump's victory

Over the past few months, several masculinist podcasters have conducted an interview with Donald Trump. These influencers are all very popular with young men. An important voter target for Donald Trump.

If Kamala Harris received the support of many stars during the presidential campaign such as Beyonce, Taylor Swift or the actor George Clooney, Donald Trump, widely elected 47th President of the United States, showed himself in the final stretch before his victory with conservative, libertarian or far-right influencers and podcasters.

Donald Trump, among other things, participated in Joe Rogan's podcast, the most listened to in the world on Spotify. He also spoke with video game streamer Adin Ross and comedian and boxer Logan Paul. If these names are little known in France, they are acclaimed by supporters of Donald Trump. UFC boss Dana White, a supporter of Donald Trump, thanked them on the evening of the Republican victory.

These influencer streamers and podcasters are stars in the United States. They have tens of millions of listeners or viewers each. During their shows, the discussions are frank, the tone is benevolent, sometimes even funny. An exercise in which Donald Trump excels. “It’s a kind of alternative world in which we find what could look like information because it’s in the form of a long interview lasting several hoursexplains Jack Bratich, teacher and media specialist at Rutgers University in New Jersey. But unlike those in traditional media, there are no direct questions and answers. We are not interested in the facts. They’re stories, they’re characters.”

“We don't take politics seriously and Donald Trump is perfect for that. For these influencers, Trump is a celebrity, a role model, but not a politician.”

Jack Bratich, teacher

at franceinfo

Some of the interlocutors were accused of having made homophobic and racist remarks. Virilist influencers, fans of combat sports, reaching an audience of twenty- and thirty-somethings that Donald Trump could not hope to reach through his television appearances.