This Friday, June 28, 2024, on the occasion of the general assembly of Tébéo and TébéSud, the television channels in Pointe Brittany (Telegram group), Tébéo caused a sensation by revealing its good audience results.
38.1% of the population
By rising to 8th place among DTT channels in its broadcast territory, the local channel has achieved remarkable performance, with an average viewing time of 56 minutes and an overall audience of 38.1%, or more than a third of the population in its broadcast area (Médiamétrie results, annual Local and Regional TV study 2023).
The past year has been full of projects for the Brest-based channel, including the complete overhaul of its TV set, transformed into a modern and spacious 250 m² space. Tébéo now offers businesses and communities immersive and interactive webinar-style experiences.
A new plateau that can be rented!
By renting its state-of-the-art platform and infrastructure to local stakeholders (for meetings, training courses, general meetings, seminars and other conferences), the channel is opening up new business opportunities.
At the same time, Tébéo launched its brand new website, designed for an optimal user experience. This initiative is part of the channel’s desire to modernize and be accessible to all audiences, regardless of the medium used.
A complete and varied grid
On the program side, a large place is given to local local news. Every day, the channel meets its audience for an information box, from 6:30 p.m. to 8:45 p.m. “Hello Bretagne”, news, sport, debate… Everything that makes Finistère, and more broadly the Brittany yesterday and today is visible on the air through a complete and varied grid.
Thanks to the valuable support of its local economic partners and local and regional authorities, Tébéo has achieved an economic balance which allows it to pursue its ambition and its innovative projects.
Strengthened collaborations with its title partner, Le Télégramme, are already underway, suggesting a promising future for the local television channel.
