Direct Line Insurance Group plc is a United Kingdom-based insurance company. The principal activity of the Company is the management of its investments in subsidiaries, the provision of loans to these subsidiaries, the raising of funds for the group and the receipt and payment of dividends. The Company’s business segments are automobile insurance, home insurance, emergency and other personal insurance, and commercial insurance. The Automotive segment includes personal automobile insurance and associated legal protection coverage. The housing sector includes home insurance and the legal protection associated with it. The Rescue and other personal lines segment includes rescue products, which are sold directly through the group’s own brand, Green Flag, and other personal lines of insurance. The commercial segment includes commercial insurance for small and medium-sized businesses, sold through the group’s brands, Direct Line, Churchill and Privilege. Churchill also sells products through price comparison websites.
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