???? After 8 months of dialogue, I signed today for Leclerc a contract for the purchase of dairy products (bricks, yogurts, cottage cheese, etc.) for 6️⃣0️⃣ million liters of milk ????It's a tripartite contract: it involves 700 producers from the APLBC association, the Saint-Denis de l'Hotel dairy, Andros, and the group E.Leclerc for its Repère and Eco+ brand.
This partnership is in addition to other tripartite agreements renewed by Leclerc (for its distributor brands) guaranteeing the supply of 2️⃣3️⃣0️⃣ million liters (signed in particular with Sodiaal, Lact'union, Terra Lacta and producer groups such as Ucanel, Onel). ???????? ????????
I believe I can tell you that in total these purchases of 300 million liters of milk ????, renewable each year for 5 years, constitute the strongest commitment of French distribution… and perhaps even on a European scale!
Above all, it corresponds to a major demand from dairy producers and farmers who, in the debate on the Egalim law, demanded to have greater visibility on the volumes and prices on which their remuneration depends.
I hope no one will dispute that at such a level, it's heavy!! ???? ????
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