What is the best-selling iPad in the USA?

Thanks Apple!

Thus, in a study entitled Fortunately there is the iPadthe Consumer Intelligence Research Partners is simply said grateful to Apple for its tablets, even though iPads don’t get as much time and attention as iPhones or even Macs.

Indeed, the CIRP considers that iPads are much easier to scanwith only four basic models and two different sizes for two of them. An analysis that we can understand given the mass of iPhones in the Cupertino catalog (more than 120…). In addition, developments are much less frequent, which allows for regular direct comparisons between quarters.

But it is above all the performance of the Cupertino tablets which seduces with one of the strongest increases of the quarter with +7.87% (only ahead of Services, which continued their momentum with + 11.91%). Their good health allows them to be second largest product line, constantly growing, balancing other products.

In addition, the range is perfectly designed covering the entire range of needs: the iPad Pro positioned in the high-end, the iPad Air in the mid-range, and finally two basic models with iPad and the mini smaller.

As can be seen in the CIRP graph, even if it is losing a little share, the iPad Pro remains the best-selling model with 45% of the entire range. Il is followed by the iPad with 33% and the iPad Air with 13% and , then the mini pushes the concept to the end with a mini 9%. Note that in one year, the iPad Air lost a lot, going from 24% to 13%, in favor of the iPad (which went from 23% to 33%).

Finally the CIRP concludes its study with a happy ending (it’s almost Christmas), specifying that the iPad is a beautiful, simple story that helps Apple continue to sustain its financial results.

an iPad that starts again

For its part, Apple had indicated that the iPad continues its momentum and shows a nice increase of 7.87%, or $6.950 billion in revenue. After more than 500 days without any news, Apple released an iPad Pro M4 and an iPad Air M2 last spring.

For several quarters, users have been ignoring an aging range that is now far too expensive. They were therefore waiting for a little something new, either to fall for a new model (to keep for several years) or for an older generation at prices aligned with the reality of the market and the competition.

As for the latest in the range which arrived two weeks ago (in October), the iPad Mini 7 with its A17 Pro chip and Apple Intelligence compatible will not be counted this quarter but – combined with the drop in prices of the iPad 10- this one should perhaps boost sales.