DOOH: launch of the 3rd edition of the Future Prize – Image

Cityz Media, with the creative house, launches the 3^th edition of the Future Prize, a competition which aims to highlight creativity in DOOH. Around the theme “Get out of the house”, creatives from all backgrounds will be able to propose campaigns “that challenge, captivate and incite action” with the ambition of “making things happen and the French people: through the DOOH support it -even using its interactive and immersive capabilities; thanks to new creative approaches to surprise and engage the public; or by developing a motivating message to encourage people to move, get off their screens, and get out of the house,” according to a press release. The submission of files by candidates (student, freelancer or communication agency) is already possible until Monday January 6, 2025.

“This Future Prize is an opportunity to compensate for the lack of creativity which still slows down this powerful media and to show that it can be a vector of audacity and originality”, underlines Constance Godard, president of this 3^th senior editor and copywriter at Buzzman. She will thus head a jury composed of: Tashi Bharucha, creative director at Cityz Media; Tanguy Demange, editor-in-chief of La Correspondance de la Publicité; Patrice Dumas, Head of Copywriting at DDB; Myriam Faten Sfar, director of initial training programs at the École des Gobelins Paris; Pascal Grégoire, co-founder of Maison Créative; Mélanie Pennec, design director at Romance; Nicolas Richard, copywriter at BETC; Ibrahim Seck, Creative Director at MédiaMonks.

The winner will be announced at the end of January 2025. He will receive a prize of 3,000 euros and will see his campaign broadcast on more than 3,000 DOOH screens of the Cityz Media network present throughout France from the beginning of February 2025, both in shopping centers and in the street.

Details and registration are ► here.