Pas-de-Calais. A discount toy store will soon open: here's where and when

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The store will make its return after a successful premiere in 2023. In a few days, a discount toy store will open its doors in Pas-de-Calais. His name? Toy Low Price. Its founder, Maxime Midoux, launched his concept in 2014. We tell you more.

Low Price Toy returns to Noeux-les-Mines

It’s the residents of the mining basin who will be happy! Thanks to the opening of Bijoux Prix Bas, they will be able to score good deals on Christmas gifts. The store will open its doors on Saturday November 9 in the Leclerc commercial area in Noeux-les-Mines.

It will be located in the same location as last year, right next to the Louise bakery. It was the manager himself who announced the good news on his social networks. “I'm announcing it to you right away, opening on Saturday November 9 from 10 a.m. »

In addition, Toy Price Low is celebrating its 10th anniversary in 2024! “Prepare yourself for crazy prices and a magnificent party,” assures Maxime Midoux. On the program: mascots, magicians, gifts and goodies to collect.

For those who do not know the brand, the concept is as follows. “The main goal is to increase the purchasing power of customers by offering new games at unbeatable prices,” the founder explained to us in November 2023.

Toy Price Low aims to be “hyper competitive” and offers prices “20 to 50% cheaper” only in supermarkets or specialized stores. “There are 95% of products that are cheaper than the competition. On certain toys, we will be 10 euros less, sometimes 20 or even 50,” he emphasizes.

See you on Saturday November 9 for the opening!

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