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This pastry is considered the new croissant

To bring us a little comfort during this fall period, we’re bringing out the blankets and hot chocolates to kick off the start of the cocooning season. This also involves treating yourself to sweets like pastries: whether you buy them or cook them yourself. If you like croissants and pain au chocolat, you will love the pastries which are gaining popularity at the moment.

What is the pastry that steals the show from the croissant?

The star of fall is indeed the cinnamon roll (or cinnamon roll) which is super trendy at the moment. It is true that cinnamon is typical of these colder temperatures.

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On TikTok, recipes for making these cinnamon rolls are everywhere. Especially since they are not very complicated to prepare.

The perfect recipe to make if you have leftover morning croissants

Lisa Haesevoets, from the Nordica 31 bakery, explains: “Every week, more than a thousand cinnamon rolls pass the counter, with an obvious peak in autumn and winter. We see that they are becoming more and more popular and that they appeal to all generations. Our customers also come from all over the country to taste our brioches.”

Why are these rolls so popular? First of all, there is this warm side and the cinnamon taste which fits perfectly with the season. Then, it’s a pretty Instagrammable pastry. Since today, it is almost impossible not to post what you eat on social networks, the cinnamon roll is perfect for playing this game.

An XXL croissant for €38: why is it so popular?

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