As reported The Echoesfor the first time, the rate of smartphone equipment (92%) exceeded that of televisions (90%). This may be a small detail for you, but for statisticians, it means a lot. We have changed our screen consumption habits.
The smartphone has established itself as the main screen for many French people, particularly among younger generations. Its use is no longer limited to calls or text messages, or watching videos on YouTube. Today, with a mobile, we surf the Web, we communicate, we play, all in portable format. The rise of streaming platforms like Netflix, YouTube and TikTok has changed our viewing habits. Content is now available on demand, anywhere, anytime.
Tablets followed suit. With their screen larger than that of a smartphone, but more portable than a television, they are the ideal compromise for consuming video content. This increased competition from other screens has a direct impact on television use. According to a Médiamétrie study, time spent watching television decreased by 22 minutes per day on average between 2021 and 2022.
And it is especially young people who have accentuated the phenomenon. For the famous generation Z, the smartphone has become invaluable for watching series, films or videos online. The television is relegated to the status of a secondary screen, in the living room, where even parents watch it less.
