Through its equipment supplier adidas, Juventus has released a lifestyle collection where the white and black of the Italian club rubs shoulders with the logo of the National Aeronautics and Space Administration (NASA).
And if football was played in space… Last Saturday, during the Turin derby between Juventus and Torino, the Bianconeri players entered the pitch wearing black bomber jackets. On the left sleeve of this one, the flag of the United States and Italy, while the NASA logo is visible on the back of the jacket.
In the Juventus Stadium this Saturday, an astronaut came to liven up the pre-match (“let the stars guide us” message) and at the same time introduce the collection to all the supporters. An astronaut also visible when the players arrive at the stadium.
This bomber jacket is actually reversible, black on one side, white on the other taking inspiration from “the light and dark sides of the moon” to offer “two of the distinctive looks inspired by space travel” explains adidas.
The collection is completed by a t-shirt (€50), a Juventus x NASA football jersey (€120), and a jogging set, with a hoodie (€70) and bottoms (€60). Each product features the NASA logo, added reflectively so that it is visible in the dark.
A collaboration which obviously gives rise to some content from space!
@juventus Last time they’ll make me do it ???? @adidas #meme #genz #skibidi #dank #juventus #nasa
♬ original sound – poorman B]
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