Before the Olympics, Estelle Mossely enters the ring with a Barbie in her image: “What pride!”

Before the Olympics, Estelle Mossely enters the ring with a Barbie in her image: “What pride!”
Before the Olympics, Estelle Mossely enters the ring with a Barbie in her image: “What pride!”

The boxing champion, who is preparing for Paris 2024, was chosen by Mattel for a special collection dedicated to nine athletes who have established themselves in their sport.

“If we had told little Estelle who played with dolls that one day there would be a boxing Estelle Barbie…”, she enthuses on her social networks.

A collector’s item, this unique model will not be available for sale.

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The 2024 Olympic Games in Paris

Everything has been carefully reproduced. Including his first name, which appears on his belt. With her fist clenched and her smile wide, Estelle Mossely poses with the doll bearing her image, which Mattel designed for her on the occasion of the 65th anniversary of the famous toy. “If we had told little Estelle who played with dolls that one day there would be a boxing Estelle Barbie… What pride to have my own Barbie with all that that represents”welcomes the champion who dreams of being the flag bearer of France during the Paris 2024 Olympic Games this summer.

Honored with Venus Williams

“I have always been keen to inspire the new generation and encourage young girls to persevere in sport. I want to show that you can be what you want, be a boxer or a champion. But above all, we must not set limits, identify what we like, what makes us vibrate and then give ourselves the means to succeed, believe in it, persevere and not stop at the slightest obstacle!”insists Estelle Mossely, sharing her “honor to be part of the Barbie 2024 team, surrounded by all these great champions!”

The Frenchwoman is one of nine inspiring athletes who were entitled to their miniature version. An honor she shares with tennis star Venus Williams, footballers Christine Sinclair and Mary Fowler, gymnasts Alexa Moreno and Rebecca Andrade, paratriathlon specialist Susana Rodriguez, swimmer Federica Pellegrini and sprinter Ewa Swoboda. Mattel is not new to broadening its messages aimed at young audiences.

Also wishing to fight against the stereotypical representations that have long been criticized for it, the toy giant put its first Barbie with Down syndrome on the market last year. The logical continuation of the strategy aimed at more inclusiveness put in place by the manufacturer which also created a doll suffering from vitiligo, another in a wheelchair or even a third with a hearing aid.

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If these latest models are on sale in stores, this is unfortunately not the case for the creations representing sports stars. The mini-Mossely and the others are unique models which were only offered in their double life size. But other sporty Barbies, including a boxer, are now available for purchase. Probably not enough to create a summer as muscular as that of last year for the toy brand, boosted by the success of the film barbie with Margot Robbie. But the dolls will at least be ready to rock for the Olympics.


Delphine DE FREITAS

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