Netflix will broadcast live matches

Netflix will broadcast live matches
Netflix will broadcast live matches

Aurélie Sacchelli, Media365, published on Thursday May 16, 2024 at 9:29 a.m.

Netflix and the NFL have signed an agreement that will allow the platform to broadcast regular season games for three years.

Netflix and the NFL, it’s a story that will last! Last year, the famous platform put a series online on quarterbacks, and this summer, it will be a series on “receivers”. But the partnership will go much further, since the two parties have signed a three-year contract for the live broadcast of regular season matches. It will start from Christmas 2024, with two matches on the program: Kansas City (double defending champion) – Pittsburgh and Baltimore – Houston. At least one match at Christmas 2025 and Christmas 2026 will also be broadcast by Netflix. “Last year, we decided to make a big bet on live, in the areas of comedy, reality TV, sports and more,” said Bela Bajaria, Netflix’s chief content officer. No annual live event, sporting or otherwise, compares to the audience the NFL attracts. We are thrilled that NFL Christmas Day games will only be streamed on Netflix.”

Netflix increasingly present in sport

On the NFL side, we are also delighted: “We are delighted to be the first professional sports league to partner with Netflix to offer live games to fans around the world,” said Hans Schroeder, vice president NFL media distribution executive. The NFL at Christmas has become a tradition and the partnership with Netflix, a service whose biggest day of the year is usually this holiday, is the perfect combination to grow this event globally for NFL fans. » For several years, Netflix has broadcast a large number of behind-the-scenes documentaries on sport (F1, golf, tennis, rugby, etc.), but also two live sporting events: the Nadal-Alcaraz exhibition match in Las Vegas, and a golf tournament between golfers and F1 drivers. From 2025, Netflix will also broadcast wrestling (WWE Raw). The NFL will therefore be integrated into the catalog. Looking forward to other sports in the coming years?

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