The golden age of Messika

Psometimes audacity has the face of gentleness. Valérie Messika multiplies the outbursts without ever losing her smile. Under the incantation of his blue eyes and his tender voice, the world of fine jewelry seems more embodied. Ultimately, the best muse of the house that bears her name is her. And yet, the stars were numerous and the casting five stars this Thursday evening in Paris. The designer organized an event which combined feats of strength: the first being to speak during Paris fashion week speaking the language of fashion, through the parade; the second was to reveal a complete high jewelry collection in September (usually high jewelry is presented at the beginning of summer during the week dedicated to haute couture); the third being to bring together the press and customers under one roof.

This disruptive calendar is required by the need to stand out from the competition. It is justified by an ambition which aims for the first step of the podium. Founded 20 years ago, with a fine jewelry workshop in Paris, multiplying the openings of boutiques in privileged locations (the latest having taken place precisely at the beginning of September in the heart of the Champs-Élysées), the Messika house competes with the giants of the sector. She also adopts their philosophy by using unique pieces not simply as jewelry, but as a new idea of ​​women, of the time. The creations – very precious – presented this September 26, showed above all a process of invention, a unique way of testing shapes, typologies, associations, inspirations which can then be translated into the reality of more affordable collections. The main idea being to proclaim that jewelry is not just an object of adornment but also the pillar of an art of living inscribed in modernity.

Faste indien et effervescence eighties

This risk-taking, finally, is consistent with the identity of a house founded on the desire to put precious jewelry in tune with the world. Jewelry is a living reality, Valerie Messika seems to tell us, who is firmly committed to showing jewelry in a real fashion context where the shine of the gem and the allure of the body are intrinsically linked. On the catwalk, in fact, 125 new creations shone their lights to the rhythm of passages punctuated by the music of Cerrone or Daft Punk. Lip, forehead, nail jewelry, body belt solicited all parts of the body, addressing here, a nod to the splendor of Asia, there a cry of affection for the effervescence of the eighties.

Gold, more present than usual, shaped generous cuffs and plump torcs which attested to the great return of the 80s and its uninhibited maximalism. Opening and closing the parade, two exceptional pieces: one studded with seven oval diamonds totaling more than 100 carats, the other lighting the fire with a 36-carat yellow diamond and a 33-carat white diamond . This anthology duo animated a knot necklace, said to be neglected, asymmetrical, which evoked the memory of a famous ornament that belonged to the Maharaja of Indore. Enough to conquer the hearts, known to be difficult, of the new Indian tycoons.