Max Factor launches affiliate program for Indian market

Global beauty brand Max Factor has launched an ‘India Affiliate Program’ with the aim of uplifting makeup artists, salons, makeup academies, and freelancers across India and creating a supportive community.

“The India Affiliate Program is more than just an initiative, it’s a movement to empower makeup artists, celebrate their creativity, and unite them under a shared vision of transformation,” said House of Beauty’s chief business officer Vikram Vijay Kant in a press release. “Our recent two-day Max Factor Premiere with Priyanka Chopra Jonas, where we hosted masterclasses, engaged directly with our audiences, and showcased our innovative collections, has helped us nurture our relationship with customers and collaborators alike. Each step we take reinforces our vision of building enduring connections that empower and elevate the makeup artist community in India.”

The India Affiliate Program will create a network of makeup artists who will represent Max Factor through their work and create a community to share knowledge and skills. The brand aims to encourage its affiliate makeup artists to embrace their creativity and increase their artistry while contributing to raising brand awareness.

Participants in the affiliate program will earn financial rewards through commissions and avail exclusive access to Max Factor’s premium product range, with exclusive discounts available for their clients and customers. Max Factor retails in India with House of Beauty, a business under the umbrella of Quest Retail.