For this winter, head to France and its mountains

Going on vacation to France and in winter, a good idea that is becoming more and more popular. Because France still has the chance to be a very complete country where sea, countryside and mountains are just waiting to be discovered according to the desires and the seasons. And the mountains in winter, whether you are a skier or not, have everything to offer us. Truly something for everyone.

More than one in four French people in the mountains this winter

That's it, the snow is starting to fall at altitude and the first ski resorts have just opened for a new season. A season which a priori should prove promising for everyone. Because for this winter 2024-2025, according to several surveys, it is estimated that more than a quarter of the population would consider going to the mountains, for skiing or not, in the coming months. Exactly 27% of French people, or 1% better than last year with, as always, young people, families and, logically enough, CSP+ among the most interested.

As in previous years, the most common planned length of stay corresponds to “the week” (36%) or a little less (43%), mainly at Christmas and during the next winter holidays in February-March when the snow conditions at the resorts may appear to be the best.

In the same way, if people look for resorts that are a little higher up for snow, many of them now also prefer the “more family-friendly”, on a human scale, located primarily in France. And as always, we rent our equipment for nine out of ten people. This allows you to better manage your stay and the activities you plan to do, from downhill skiing to snowboarding and snowshoeing.

Last point noted in these surveys: the desire for an increasingly growing proportion of vacationers to opt for resorts and places with an ecological reputation and committed to responsible and sustainable approaches. These choices are also confirmed when we see the share of ski touring and snowshoeing in the activities that vacationers would like to practice; a clear increase compared to downhill skiing deemed “more expensive and polluting” by more and more people…