Juba Touabi, Media365, published on Wednesday October 2, 2024 at 8:45 p.m.
Antoine Griezmann, star of Atlético Madrid, has decided to turn an important page in his career by leaving his historic equipment supplier, Puma, after 14 years of partnership.
From November 2024, the French striker will wear Kipsta shoes, the brand dedicated to football from the French giant Decathlon. This strategic change marks a new stage for the former French international, who becomes the ambassador of this brand. By joining forces with Kipsta, Antoine Griezmann joins the ranks of renowned French athletes already under contract with Decathlon, such as judoka Teddy Riner and tennis player Gaël Monfils. It is a first for the French brand to secure the services of a football player of this international stature. The French company seems to want to conquer this new market.
Kipsta makes his way into football
Decathlon, through its brand, continues to multiply initiatives to establish itself in the professional football market. Already official supplier of balls for Ligue 1, Ligue 2, as well as European competitions such as the Europa League and the Europa Conference League, Kipsta sees with the arrival of Antoine Griezmann an opportunity to strengthen its visibility in the world of football. soccer. Before the formalization of this partnership, the Madrid striker had been noticed on the pitch with shoes without a logo, a common sign of an equipment manufacturer transition in progress.
This change of equipment supplier comes shortly after Antoine Griezmann retired from international football, now fully focusing on his club career with Atlético Madrid and his personal projects. The partnership with Kipsta therefore symbolically marks a new chapter for the player, both on the field and in his commitments off it. It is therefore a new chapter which opens for the experienced center forward.
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