The 24-hour news channel wants to return to its fundamentals, by covering current events rather than multiplying debates.
Viewers will be spoiled for choice. From January 6, BFMTV will launch its own 8 p.m. news, according to information from Monde. Éric Brunet joined the channel bought by the shipowner Rodolphe Saadé at the start of the school year and will therefore no longer be in charge of the 8 p.m. to 10 p.m. time slot, Monday to Thursday. His show will end but discussions are underway so that he remains on the air as an editorialist.
The new news, lasting 2 hours, will be presented by Maxime Switek, who currently hosts the 9 a.m. to noon slot. This change in the schedule, while the season has already started, was made due to the poor audiences of the box, which brings together barely 1% of the public and weighs on the audience of the channel, outpaced for the 3rd consecutive month by CNews in November.
Getting back to basics: the news
Rather than multiplying debate shows, like its competitor, BFMTV and its new managers, Fabien Namias, its general director and Jean-Philippe Baille, the information director of the BFMTV-RMC group, want to return to the fundamentals of the channel : the news.
BFMTV will therefore launch a major newscast, hosted by Maxime Switek who will be surrounded by a group of columnists. The journalist will have to leave the presentation of his morning show, leading to other changes within the channel. For BFMTV, it’s a risky bet. He will face competition from the behemoths TF1 and France 2.
France
