« The activity does not stop, it continues! », specifies the communication from Le Coq sportif, whose parent company has requested the opening of a judicial recovery procedure. “This request was examined by the court during a hearing which confirmed the judicial recovery with an observation period of six months on the principle of continuity of operation. »
Capitalizing on the success of the Games, finalizing discussions with new investors and strategic partners, these are the opportunities that the equipment manufacturer intends to seize during this period.
In a press release, Le Coq sportif, whose headquarters is in Romilly-sur-Seine, indicates that “ for 15 years, it has been able to revive declining industrial know-how and offer opportunities to local talents, thus creating a unique model of local industry. This human and responsible approach is today reinforced, with particular attention paid to safeguarding these jobs and the sustainability of relationships with suppliers. » In 2010, a strong choice was made by reopening the Romilly-sur-Seine site.
Ensure global expansion
« The current situation occurs in a global economic context marked by unprecedented crises. The COVID-19 pandemic, which brought activity to a grinding halt, and the war in Ukraine, which caused a major inflationary shock, imposed considerable challenges on the company. Despite these obstacles, Le Coq sportif remains deeply committed to an approach where people, know-how and local economic solidarity are at the center of all its actions. The company and its employees are determined to overcome these obstacles and succeed in the transformation that will ensure global expansion. »
In May 2024, Le Coq Sportif obtained a loan of 2.9 million euros from the Paris 2024 Organizing Committee, of which, as of September 30, 150,000 euros remained to be repaid. The company is also in dispute with the French Rugby Federation (FFR), which is claiming 5.3 million euros in unpaid amounts from its former supplier.
