The Vendée Globe is also developing with its brand

Based in La-Roche-sur-Yon, the structure has a brand whose use it can sell to licensees. For this 2024 edition, five licenses have been granted for the production of mascots, water bottles, knives, cans of sardines and, above all, the sale of derivative products. The latter was sold to Comptoir de la mer, a cooperative of fishermen which exclusively markets (except the products of the first four licenses) a whole range of articles: clothing and accessories, cups, books, posters, pins, magnets, etc.