LG Electronics (LG) is ready for the global launch of the 77-inch LG SIGNATURE OLED T, the world's first transparent and wireless 4K OLED TV. This revolutionary model is available in the United States starting this December, with other markets to follow.
Unveiled at CES 2024, the LG SIGNATURE OLED T represents a monumental leap in technological innovation and design, reflecting LG's unwavering commitment to offering new and better. Its state-of-the-art self-illuminated screen can transform from a transparent to an opaque screen; a unique capability that delivers the OLED visual experience while providing greater freedom in the living space. Recognized globally, LG's Transparent OLED was featured on TIME's Best Inventions of 2024 list and received a total of five CES 2024 Innovation Awards, including a Best Innovation award.
Users can effortlessly switch from transparent to opaque mode with the touch of a button, opening up unique possibilities in entertainment and space planning. In transparent mode, OLED T delivers a futuristic content experience that has to be seen to be believed. The screen not only creates the illusion of content floating in the air, but also produces a hypnotic effect by merging the images on the screen with the surrounding space.
LG OLED T further enhances user experience with a series of versatile functions that optimally exploit the unique advantages of a transparent OLED display, enhancing its distinctive value.
One of the most notable features is T-Objet, an Always-On-Display (AOD) mode that transforms the screen into a transparent digital canvas, ideal for showcasing artwork, videos or photos with exceptional color and clarity. As a complement, T-Bar is a stylish information sticker that appears on the bottom edge of the screen, providing sports scores, IoT device statuses, weather forecasts or song title information. The rest of the screen remains unused when T-Bar is active, resulting in a clean, uncluttered look and a clear view of the space behind LG's virtually invisible screen. For added convenience, T-Home offers a user-friendly interface that provides a well-organized overview of available services, as well as quick access to applications, settings and other functions.
Despite its 77-inch screen, the LG OLED T enhances the feeling of space in a room, providing a feeling of openness that conventional TVs simply cannot provide. Its transparency allows it to be placed in the center without being annoying or in front of a window without blocking natural light or the view of the outside.
The transparent 4K OLED display, combined with LG's wireless video and audio transmission technology, promises not only aesthetic value, but also an enhanced home entertainment experience. Without tangled cables, the device provides an immersive, distraction-free viewing environment.
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