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Primark launches The Edit, a premium collection

Fast fashion chain Primark has just launched its first premium collection “The Edit”. A capsule collection composed of pieces inspired by the latest trends, which are intended to be more sober and elegant.

Riding the wave of quiet luxury, Primark, known for its low-cost clothing and accessories, now offers understated and elegant pieces. This new collection, nicknamed “The Edit,” consists of around sixty items with a Scandinavian feel that are both minimalist and timeless.

The Edit

Primark describes The Edit as a “modern, simple and high-quality range of womenswear. With perfectly tailored pieces featuring traditional silhouettes and muted colours, the collection reinvents classics with a focus on comfort and elegance.” The capsule collection features basic pieces in neutral tones. Shop essentials like a long beige trench coat, an oversized grey T-shirt, a faux leather tote bag, midi dresses and trendy jewellery like the iconic teardrop earrings we’ve been seeing everywhere this season. Want to take a look at the collection? Here’s our pick of the key pieces from The Edit.

Beige knitted tank top sweater

€18

I want!

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