One in ten title delivered to Deezer is noise or a false song generated by artificial intelligence (IA), the musical platform said on Friday, which says it has set up a “advanced tool” to detect them.
“About 10,000 tracks completely generated by AI are delivered to the platform each day, or about 10% of the daily content delivered,” Deezer said in a press release.
Deezer draws this conclusion at the end of a year of deployment of the technology he designed internally and which led to “a request for two patents” at the end of December.
This technology allows, according to the company, to “specifically detect the content generated by AI without requiring extensive training on specific data sets”.
The challenge for Deezer is to better remunerate the artists by removing parasitic content. People who put them online, without being musicians, can claim remuneration, while only listen to them user accounts created artificially for this purpose.
-“Artificial intelligence continues to disrupt more and more the musical ecosystem, with an increasing quantity of AI content,” said CEO Alexis Lanternier, quoted in the press release.
This one wants to go further: “In the future, we intend to develop a marking system for the content completely generated by AI, and to exclude it from algorithmic and editorial recommendations”.
In addition, Deezer explains that it “intends to continue developing the capacities of its technology to include the detection of voice generated by Deepfakes”, namely imitations undetectable by the human ear.
In collaboration with the SACEM, which defends in France the interests of musicians, the French Deezer, one of the competitors of the world number one music streaming, Spotify, announced mid-January a change in his remuneration model. He sought to better reward the artists listened to less frequently but having a greater variety of listeners.
