The American rapper takes over from Rihanna and Usher to perform at the event, watched by hundreds of millions of viewers around the world.
He is one of the most respected artists in his field. Californian rapper Kendrick Lamar will perform the halftime concert at the next Super Bowl, the National Football League (NFL), the Roc Nation label, producer of the event, and the artist himself jointly announced on social media on Sunday, September 8. The date for the grand finale of the American football championship is thus set for February 9, 2025 at Caesars Superdome New Orleans.
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The first ever rapper to perform solo at the Super Bowl halftime show
In a video posted by the NFL and Apple Music, sponsor of the “halftime show,” the rapper can be seen on a green field, throwing oval balls, in front of a huge American flag.Meet me in New Orleans“, we can hear him say.”Rap remains the most influential genre of music to this day. And I’ll be here to remind the world why. They chose the right one.”said the 37-year-old artist in a statement relayed by American media.
Winner of seventeen Grammys since his career began in 2011, and a Pulitzer Prize in 2018 for his album “DAMN”, a first in the history of hip-hop, Kendrick Lamar is recognized for his talent as a lyricist and his commitment against racism in the United States….
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