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In recent weeks, the Moroccan airline “Laram” has witnessed a wave of widespread criticism on social networks, due to its services, considered substandard by many customers.
What sparked controversy is that the company removed many negative comments from its official pages on a platform such as “Facebook”, which raises questions about transparency and freedom of expression on these platforms .
Widespread dissatisfaction with “Laram” services
Complaints filed by customers in different categories vary, from frequent flight delays, condition of seats and quality of food, to lost bags and ineffective customer service. However, what is striking about these critiques is the growing intensity of discontent within the sector. recent period, as many travelers have begun to express. They expressed their anger at what they described as a deterioration in the quality of services provided.
Electronic suppression: is it a suppression of freedom or a marketing solution?
Faced with this torrent of criticism, Laram has chosen the method of deleting and deleting negative comments that appear on his social media pages.
Which has led many followers to wonder: does this measure constitute a suppression of digital freedom, or is it simply an attempt to beautify the company’s public image?
Some believe that the deletion constitutes a violation of the right to expression and a lack of transparency in relations with the public.
Other businesses and method of communicating with customers
Compared to other airlines, many interact directly with customers online, responding to negative comments in a professional manner and offering realistic solutions to the issues raised.
This type of transparency strengthens customer confidence in the services provided, while the removal policy, although it corresponds to Laram’s desire to avoid any negativity, remains far from strengthening confidence or improving the relationship with customers. customers.
Crisis of confidence and future
The most important question remains: Can Laram succeed in overcoming this digital crisis? It is certainly not enough to delete comments. The solution lies in the real improvement of the services provided to travelers and in the development of communication mechanisms with customers within a framework of transparency and mutual respect.
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