TRIBUNE. – By embodying both the figure of the self-made man, whom the American people value, and the one who revives patriotism by multiplying technological exploits, the boss of SpaceX has brought a new dimension to “Trumpism”, analyzes the philosopher* .
*Latest novel published : « THE Tears of Narcissus » (Gallimard, 2024).
Donald Trump declares victory, Elon Musk is jubilant. Delighted by the triumph of the candidate in whom he invested nearly 132 million dollars, the American billionaire lets his joy burst forth on his X network. A few hours after the historic re-election of Donald Trump, Musk appears in a meme, standing in the Oval Office , hands firmly gripping a ceramic sink. A single message accompanies the photoshopped photograph: « Let that sink in. »
This English idiomatic expression, which finds no literal equivalence in French, underlies the idea of taking the time to think or digest important information; it is also a nod from Musk to his acquisition of Twitter in 2022. As he takes control of the digital platform, the entrepreneur enters Twitter’s premises with a sink in his hands.
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