Movie Gen represents a major advancement in the field of video content generation. While this technology opens up new creative perspectives, it also raises significant challenges that must be addressed to ensure responsible and ethical development of artificial intelligence.
This technology, comparable to that of OpenAI and ElevenLabs, makes it possible to generate varied sequences, ranging from animals performing unusual actions to subtle modifications of existing videos.
Videos produced by Movie Gen can be up to 16 seconds long and come with custom soundtracks. Internal testing has shown promising results, placing Movie Gen in direct competition with offerings from leading startups in the industry.
Ethical and industrial issues
The emergence of such tools raises many questions. In the entertainment sector, the possibilities are immense: creating content more quickly, improving special effects…
Movie Gen, par Meta
But the risks are also significant. Using copyrighted content to train these models poses complex legal issues. In addition, the proliferation of hyperfakes (deepfakes) and their use for malicious purposes constitute a growing threat.
Meta, aware of these issues, does not plan to make Movie Gen freely accessible to the general public. The company prefers to collaborate directly with players in the entertainment sector to responsibly integrate this technology into its own products.
A turning point for the film and television industry?
The arrival of Movie Gen marks a turning point for the film and television industry. Hollywood studios, like Lions Gate Entertainment, are taking a close interest in these new technologies and are seeking to establish partnerships with companies specializing in AI. However, the question of intellectual property, ethics and regulation remains at the heart of the debates.
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