This Wednesday, from 8:30 a.m. to 10 a.m., the general director of the Casino group, Philippe Palazzi, presented the group's strategic plan to the press in Paris.
Called “Renewal 2028”, the plan sets out the pillars on which the group intends to develop: proximity, take-out catering and services.
After the sales of 465 hypermarkets, supermarkets and logistics platforms, the group aims to become the convenience leader in France by relying on its seven brands: Casino, Monoprix, Vival, Franprix, Spar, Naturalia and Cdiscount.
“We have nine months ahead of us to work on it”
Among the guidelines drawn up by Philippe Palazzi, the collaboration between the group and its franchisees (83% of its stores today), with this announcement: “We will open a training school in Saint-Etienne in September 2025, where we have a thousand people who work at headquarters today. The idea is that we can better support our future franchisees, and that they themselves can then train their staff. »
Asked to clarify the outlines of this school, Philippe Palazzi indicated: “We are in the process of establishing the needs and we have nine months ahead of us to work on them. The training offer is a real demand from our franchisees to which we will respond. »
A global group policy
Good news, therefore, for the maintenance of the Saint-Etienne headquarters: “We engaged very early with our shareholders on the question of maintaining the headquarters in Saint-Etienne,” recalled the CEO, who took control of the group on the 27th. last March.
“Since the creation of Casino, this is the first time that a group strategy has been presented. Until now, each brand had its own. From now on, we have a common base for all our brands, which is available for each of them. »
Philippe Palazzi summarizes this strategy as follows: “Everything that is visible to the consumer must be differentiated and everything that is not visible must be shared. »
France