The REAL RP & Influence agency, founded in Avignon in 2019 by Noëlle Réal, former journalist, has just won, on December 13 in Aix-en-Provence, the 3rd prize of the 2024 Communication Trophies in the “Best campaign” category. press relations and influence” for his work with Plantin, leader in fresh truffles in France, based in Puyméras.
This 3rd place rewards an innovative campaign combining press relations and digital influence. Thanks to the mobilization of around fifteen influencers, the campaign allowed Plantin to reach nearly a million followers on social networks and increase his notoriety in the traditional press. This hybrid strategy helped to strengthen Plantin's image as an innovative and legitimate company in its market.
In six years, the agency has attracted
70 clients through varied missions, ranging from product launches to strengthening the notoriety of its clients among the press and, more recently, influencers. The agency is made up of two professionals: Noëlle Réal, founder and director, expert in communication strategy, media plans and press relations, and Emma Pulze, for digital.
Real PR & influence intervenes
for the Ecole Supérieure d'Ébénisterie d'Avignon, the Marseille training center ADEF-CFBT, the Confluence performance hall, Grand Avignon, the Hostellerie du Château des Fines Roches. The agency also provides support for the Arènes de Nîmes and the Théâtre antique d'Orange.
The advantages of the communications agency
The communications agency diversifies its field of action with press support and becomes personal branding of the artist Didier Gustin, of the entrepreneur Alexandre Pierre-Nicolas for his salons and beauty institutes for Men, H and HADN.
A distinction against prestigious agencies
Compared to historic agencies based in Paris and Montpellier, the REAL RP & Influence agency stands out for its agility and proximity to its clients. This 3rd prize of the Communication Trophies highlights the traditional expertise work of press relations and the mastery of digital issues. In a very competitive world, the Provençal agency asserts its identity: anchored in its territory and close to its contacts. His vision of the future? Develop collaborations for committed projects and brands that embody human and societal values.