Foundever, a global leader in the customer services sector, announces the appointment of Yassine Guerraoui as communications director for its activities in Morocco.
With proven expertise in communication strategy and management, Guerraoui will play a key role in strengthening Foundever’s notoriety and visibility on the Moroccan market, the group indicates in a press release.
Thus, he will be responsible for developing and piloting innovative initiatives that support the company’s strategic ambitions, while promoting the commitment of its employees and consolidating relationships with its external partners, continues the same source.
With a career rich in achievements, Guerraoui has diverse experience covering the definition of communications strategies aligned with corporate objectives, the creation of mobilizing programs to engage teams, the management of media relations and strategic partnerships to strengthen brand image, as well as crisis communication to preserve organizational reputation.
An expert in digital and event marketing, he excels in developing high-impact campaigns, combining creativity, strategy and technology to increase the notoriety and reputation of the companies he supports.
-In his new role, he aspires to position Foundever as an employer of choice and a key player in the customer experience sector in Morocco.
On this occasion, Guerraoui declared, quoted by the press release: “I am honored to join Foundever and enthusiastic about the idea of contributing to the company’s excellence in communications.”
“My goal is to build bridges between our employees, our customers and our stakeholders, while promoting Foundever’s values and commitment to the Moroccan market,” he added.
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