Alibaba Threat or opportunity for commerce?

The global online commerce giant Alibaba has just officially established itself in Morocco. Of course, initially, the platform will only list Moroccan companies wishing to develop their international sourcing or their exports. The marketplace promises new export opportunities. But secondly, the online commerce juggernaut risks destabilizing the balance of small and medium-sized merchants in Morocco. We will therefore have to find innovative mechanisms to coexist with the giants of online commerce…