TF1 remained the leading television channel in France in 2024 ahead of France 2, despite the big scores from the Olympic Games, and BFMTV and CNews were equal in terms of news channels, according to the annual report published Monday by Médiamétrie.
TF1 achieved an 18.7% audience share over the year, a slight increase of 0.1 point, “despite the exceptional competition from the Paris Olympics”she welcomed in a press release. His public rival, France 2is at 15.8% (compared to 15.3% last year, although with a different measurement method).
For news channels, BFMTV and CNews are tied in audience share, at 2.9%. This is the first time that CNews has risen to this level over a full year, after having doubled BFMTV several times in recent months. In the communication war between the two channels, CNews argued in a press release that it was the one “which is progressing the most across all channels” in one year. For its part, BFMTV stressed that it remained first in cumulative audience, with coverage “historical” of 12.6 million viewers every day.
However, the figures for 2024 cannot be compared with those of previous years, because Médiamétrie has considerably changed the way audiences are measured in order to reflect new uses. Since January 1, 2024, audience measurement takes into account all locations (home and away from home), all screens (televisions, computers, smartphones, tablets), all temporalities (live and replay), and for all households, whether or not they are equipped with a television.
The most viewed program of 2024, and even of the entire history of French television, is the opening ceremony of the Olympic Games. It was followed live by 23.2 million viewers on average on July 26 on France 2, then watched by 1.2 million people on replay, for a total of 24.4 million. In July and then in August, France 2 was ahead of TF1 over a full month for the first time in history, thanks to Tour de France then at the Olympics, before the first channel takes its place again in September.
On the fiction side, the best audience of the year is the launch of season 4 of the phenomenon series “HPI” on TF1, with 9.7 million viewers.
Behind TF1 and France 2, France 3 comes third (8.9% audience share) and M6 fourth (7.8%).
France
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