Published on 07/11/2024 15:43
Updated on 07/11/2024 17:32
Reading time: 1min – video: 2min
Furniture: Casa stores threatened with bankruptcy
A new major furniture brand is today in economic difficulty. The Casa brand is well known to consumers. In France, 140 stores and hundreds of jobs would be threatened.
(France 2)
A new major furniture brand is today in economic difficulty. The Casa brand is well known to consumers. In France, 140 stores and hundreds of jobs would be threatened.
Another decorative sign that is wavering. The Casa brand is in difficulty. It multiplies discounts to boost its sales. For regulars of the brand, this is bad news: “It would be a shame because when I have needs for the house, I often stop by. I find what I need.”
Other brands, such as Interior's and Habitat, have closed, and the Maisons du Monde store chain is weakened. 60% of furniture brands saw their turnover decline in 2024. The main reasons for the decline: increased competition in decoration in a context of real estate crisis.
The Belgian brand has requested its placement in receivership. She hopes to celebrate her fiftieth birthday next year. The brand employs 2,500 people. It has already sold or closed around forty stores out of 400 in Europe.
Watch the full report in the video above
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