According to the shopping center, this is a “first in France”. Visitors to B’Est will be able, during the second week of the school holidays (from October 28 to November 2, 2024), to immerse themselves in a successful series. In this case, Stranger Things. The cult Netflix series will be at the heart of this immersive experience which will allow visitors to “explore an exclusive pop-up store with derivative products, take photos of themselves in iconic settings from the series and participate in interactive activities : an escape game inspired by key scenes from Stranger Things and a virtual reality space where everyone can become a character from the series.”
“It is a great pride to welcome this first to Moselle Est to live experiences worthy of large metropolises,” indicates the shopping center in a press release.
“An extraordinary events policy”
It must be said that this partnership between Netflix and the Moselle shopping center is likely to appeal to more than one person given the popularity this series has experienced since its first season, broadcast in 2016. Season 4 has thus accumulated more than 1.35 billion hours watched. “The shopping center will also be open all day on November 1, allowing everyone to fully enjoy this incredible event. After signing the premiere in the Fort Boyard shopping center with ALP Production, the premiere of Monopoly with Hasbro, the first national release of Miss France which will take place for the 5th consecutive year soon, the B’Est shopping center confirms its events policy extraordinary for 6 years now,” concludes the B’Est shopping center.
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