As logistics land becomes scarcer, and regulations become more restrictive, the Ille-et-Vilaine CCI and Bretagne Supply Chain brought together the region’s businesses and communities this Thursday, October 3, to try to chart the future. A high-flying exercise when by 2031 communities have the obligation to halve land consumption and at the same time urban logistics needs are intensifying under pressure from consumers who favor online purchasing and vhave amenities 24h/24 and 7 days a week. Rennes Métropole imagines different scenarios when certain developers embark on innovative projects.
“We lived three great revolutions, recalls in the preamble Serge Rambault President of the Brittany Supply Chain cluster as well as the management board of Leroy Logistique (250 M€ turnover, 1,000 employees). The ZAN law (zero net artificialization) in 2021, the Climate and Resilience law (2022) which requires the installation of photovoltaic solar panels on new warehouses and commercial buildings having 1,000 m² or more of footprint. Within my group, 30% of the group’s 625,000 m² warehouse must be covered with panels. Finally, the deadlines for processing a building construction permit which in France continues to grow. Between the purchase of the land and the operation of the warehouse, 4 years pass. Suffice it to say that our foreign competitors are much more competitive »
Upheaval in sight in the supply chain
Added to these difficulties is a structural crisis with multiple disruptions: the digitalization of commerce – currently 9 out of 10 French people have their purchases delivered online – increasingly “impatient” consumers who expect 24-hour service /24, the energy transition (end of diesel vehicles in 2035), the relationship with work which leads to a need to bring living and working places closer together (accessibility of warehouses in peri-urban areas)…” Without forgetting artificial intelligence which will shake up the organization of warehouses, their design, delivery, continues the president of Bretagne Supply Chain. These disruptions lead to a profound change in the optimization of the supply chain. To access the land, we will have to store as many pallets as possible in the same place and therefore build high up near the consumption areas and robotize them. So, I ask the question: how can we ensure economic development and therefore employment, moreover in an attractive territory, in the face of increasingly restrictive regulations? »
“Hybrid hotels” with mixed uses
Some promoters have already imagined new programs likely to respond to these constraints. Like Faubourg Promotion, developer and promoter of the Idec group which is offering two projects with an innovative concept on two former wastelands, Route de Lorient and south of Rennes: “hybrid hotels”, a sort of industrial village. “ We will deconstruct, decontaminate and rebuild, explains Chazli Baalbaki, deputy general director of Idec Factory. The first project (photo opposite), will extend over a little less than 10,000 m² (14,000 m² land) and will offer a mix of uses with professional spaces dedicated to urban messaging and artisanal and productive activities, SMEs -PMI, as well as spaces open to the public as an active base housing local services and shops. » The second project will accommodate distribution, productive activity and wholesale trade on land of 14,475 m². “ The main challenge of these hybrid hotels is to encourage meetings between two audiences who rarely come into contact within a building: lindustry and distribution professionals on the one hand and the city’s residents on the other. We have around ten similar projects under development in France. »
Fewer warehouses and densification of existing locations
For its part, Audiar* and Rennes Métropole are considering three scenarios to meet logistics needs. They recall that in 10 years, between 2013 and 2023, the share of warehouses in economic land on the Bretillian territory has continued to grow. “ In 2022, there were 300 warehouses in the department, including around fifty with a surface area greater than 10,000 m², representing half of the territory’s storage. They occupy 45% of the land. Intermediate-sized warehouses, around 150, represent only 20% of the land. However, they are closer to the metropolis and their integration into the urban fabric is much easier. », Reports Basile Martineau, research manager at Audiar. Another observation: if logistics represents 7% of employment in Rennes Métropole, the specialization of the sector leads to more and more recruitment difficulties.
The preferred “Cooperation” scenario
By combining logistics needs (businesses and population), the existing offer and regulatory developments (Zan laws, Climate and resilience.), thedevelopment agency has drawn up three scenarios: “land blockage”, “cooperation” “cooperation and intervention”. The intermediate scenario called “cooperation” relies on cooperation on a regional scale for any large-scale project, namely greater than 10,000 m²: “ Their number will decrease while making it possible to expand existing warehouses. The other projects will see their number stabilize. » Fewer warehouse creation means that Rennes Métropole is banking on continued densification and optimization of existing locations. “ A large majority of new projects (60%) will be carried out in urban renewal with a search for direct proximity to the end customer. »
Rennes
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