The initiative highlights the country’s rise in the entertainment and technology sectors globally, ahead of major events like the 2030 FIFA World Cup.
With initiatives such as Morocco Digital 2030Morocco shows its commitment to innovation. This vision aligns with Fever’s approach, which leverages data and technology to meet the growing demand for cultural and entertainment experiences.
Recognized for its collaborations with Netflix, Disney and Warner Brothers, as well as with prestigious clubs like Chelsea FC and FC Barcelona, Fever positions Morocco as an essential gateway for creators, sports institutions and global studios wishing to prosper in North Africa.
the global technological platform that is redefining the entertainment industry, announces its establishment in Morocco, thus marking its arrival in North Africa. This expansion is part of Morocco’s strategic ambitions, wishing to position itself as a hub of cultural and digital innovation, by exploiting technology to manage demand and attract international content.
As Morocco prepares to host major global events such as the 2025 FIFA U-17 Women’s World Cup, the 2025 Africa Cup of Nations and the 2030 FIFA World Cup, the country s ‘establishes itself as a key destination for sport, culture and entertainment. The arrival of Fever introduces cutting-edge technologies intended to modernize operations, optimize the engagement of different audiences and enrich the offering of world-class experiences, thus supporting the growth of the leisure market in Morocco.
Fever, which operates in 36 countries across six continents, drives demand for experiences through partnerships with entertainment leaders such as Netflix, Disney, Warner Brothers, as well as renowned creators such as Exhibition Hub and Moment Factory . Its portfolio includes successful events like Van Gogh: The Immersive Experienceproduced with Exhibition Hub, Harry Potter: A Forbidden Forest Experience in collaboration with Warner Brothers, as well as the famous candle concerts Candlelight.
The launch of Fever in Morocco begins with Candlelight concerts in Casablanca and Rabat, which will be expanded to other Moroccan cities in the coming months. This series of experiences, which combines data and creativity, has already attracted more than five million spectators around the world, solidifying Fever’s position as the largest seller of classical music experiences in the world.
The technology company has revolutionized the entertainment industry with its native digital platform, providing a data-driven solution serving consumers and creators alike. On the one hand, it inspires its global community through carefully selected live events; on the other, it offers creators powerful tools for ticketing, marketing and data analysis.
By integrating these analyzes into a powerful digital ecosystem, Fever connects international creators with local audiences. The platform allows cultural institutions, creators, intellectual property owners and sports event organizers to optimize their operations and access new markets. For Morocco, this means attracting more content creators, expanding audiences for live events, and strengthening the local cultural and creative ecosystem.
“With a strong presence in Spain, expanding into Morocco is a natural step for Fever. As the country positions itself as an international events hub with world-class infrastructure, we look forward to putting our expertise to work for a booming entertainment and culture industry,” says Rachid Elameri , Regional Managing Director and Global Head of Licensing at Fever. “We are proud to support the growth of the Moroccan experiential sector and help elevate its role on the international stage. »
Morocco’s investments in cultural tourism and creative industries, associated with initiatives like Morocco Digital 2030illustrate its commitment to becoming a global leader in innovation. The arrival of Fever reinforces this vision by demonstrating how technology can boost the country’s culture and entertainment sectors, attract broader audiences, streamline operations and drive greater economic impact through the experience economy .
