Julien Plantier takes action against this legal white powder to snort

Julien Plantier takes action against this legal white powder to snort
Julien Plantier takes action against this legal white powder to snort

While it sells its product for less than 15 euros, the company has launched campaigns on teenagers’ favorite social network, TikTok, to widely promote it.

Sniffy is the marketing name for a new white powder that is inhaled through the nose with a straw. For energizing purposes, this powder is composed of caffeine and taurine. Sold on the Internet, it has been controversial for several days. Obviously, it looks like the same drug process this time, cocaine to be precise. The product is sold in a small one-gram vial, equivalent to twenty aspirations, with a straw for snorting the powder. The Sniffy brand does not seem to be at all concerned about the consequences on consumers, young or old. While it sells its product for less than 15 euros, the company has launched campaigns on teenagers’ favorite social network, TikTok, to widely promote it. The success is such that order times are now extended. A real public health scandal? It’s a safe bet. Because the brand promotes its powder for sports enthusiasts, for those looking for concentration or better still who intend to party. Immediately, the executive announced its desire to ban this product. The Ministry of Health is already working on this. All in good time. Even if we can be concerned about the damage for several weeks, or even perhaps several months, of making this product available to minors. Without forgetting the ease for students or employees to substitute a good night’s sleep for these toxic products. Total rubbish! Even more so when we know that beyond the health risk, it is the trivialization of the gesture and the taboo of inhaling a product through the nose without medical intent. It also remains to be seen whether this product used in high doses is not without risk. An elected official from Nîmes is worried about this and immediately spoke on this subject. Julien Plantier, the first deputy mayor of Nîmes, is alarmed by the risk of legalization of the product. As with nitrous oxide, which causes numerous complications for some young people, Nîmes wants the State to act quickly. “It is urgent to ban the marketing of these products. The public authorities must show more firmness than they do with nitrous oxide. We should be intractable in the face of these abuses to the well-being of all.” For him, as for many parents in France: “Making the trivialization of this type of gesture legal is totally irresponsible from a public health point of view.”

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