Royal Air Maroc extends its services for the Mouride Community thanks to a new agreement

Royal Air Maroc extends its services for the Mouride Community thanks to a new agreement
Royal Air Maroc extends its services for the Mouride Community thanks to a new agreement

During a ceremony held Monday, May 20 at the headquarters of Royal Air Maroc (RAM) in Casablanca, Hamid Addou, Chairman and CEO of the Company, and KA Abdou Lahad, the mayor of Touba, signed a new institutional agreement with the Senegalese Brotherhood of Mourides in the presence of senior representatives of this community.

In line with previous agreements, this new agreement reinforces the advantages offered on its flights and services adapted to the needs of the Mouride community. This involves increasing capacity on the various routes used by the Mouride diaspora in Dakar and access to preferential offers, freight facilities and other advantages.

The convention provides in particular for the establishment of special arrangements on the occasion of the annual pilgrimage carried out in the holy city Touba (located 200 km from Dakar) as well as the repatriation of the remains of members of the community who died abroad.

Royal Air Maroc, which benefits from the title of “Official Carrier of Touba”, also confirms its support for events organized by the brotherhood internationally.

Finally, the establishment within Royal Air Maroc of a dedicated contact with Mourides representatives in each country where it is present will facilitate good cooperation and the quality of service offered to the community.

In return, Royal Air Maroc will benefit from the support in terms of image and prescription of a community representing approximately 35% of the population of Senegal and which plays a major role within the Senegalese national community on religious and cultural levels, but also political, administrative and economic… It also has tens of thousands of members based in Europe.

“We are extremely proud of the trust established between Royal Air Maroc and the Brotherhood of Mourides, one of the most powerful brotherhoods both in Senegal and throughout the Senegalese diaspora. The centuries-old relations between our two brother countries are based primarily on a sharing of values, those of an Islam of openness as promoted by Morocco under the enlightened Vision of His Majesty King Mohammed VI, may God assists. These values ​​are also those which promote the vision of an Africa that is both faithful to its roots, to family and community solidarity, but also open to the future, the entrepreneurial spirit and the creation of wealth, through a determined south-south economic development. This partnership also confirms the pan-African vocation of the Royal Air Maroc Company, its permanent commitment to the promotion of religious tourism as well as constant support for all those who advance our continent, towards an Africa of progress,” indicated Hamid Addou , Chairman and CEO of Royal Air Maroc.

This agreement marks the Company’s position of innovation and leadership at the regional level, Royal Air Maroc being the only carrier to have succeeded in consolidating a lasting agreement with a very influential community. The Company is thus continuing to strengthen its privileged partnerships in sub-Saharan Africa, and particularly in Senegal.

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