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this tidying coaching professional launches her business

Par

Léo Gautret

Published on

Jan 11, 2025 at 9:14 p.m.

Florence Bennasara certified organization professional, has just launched her home organize in Vitré (Ille-et-Vilaine).

Through his business, Organizational Treasuresshe offers tailor-made support to “find an orderly and soothing interior”.

“Feel good at home”

After 20 years working in the world of fashion and luxury, Florence wanted to put her expertise at the service of individuals who wish to “detoxify their dressing room”, or any other room in their home (kitchen, bedroom, office, garage, etc.). ).

She explains the principle of home organizing: “It’s a trend in life coaching that comes to us from the United States. Created in California in 1983, it was born from an essential need: to feel good at home. And one observation: organization is like everything, it can be learned. Very quickly, this idea of ​​offering interior organization services spread across the continent, then crossed the Atlantic to finally arrive in in the early 2000s.”

Videos: currently on Actu

Several objectives

Florence Bennasar’s intervention with individuals has several objectives: “Save space (and stop expanding your storage spaces); save time (and stop looking for your stuff everywhere); earn money (and stop buying multiple items); gain quality of life (and create a real cocoon in your own image); gain sobriety (and question your drinking habits). »

Second life and reuse are also at the heart of Florence Bennasar’s approach, who wishes to establish links with local players in the circular economy.

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