Inoxtag documentary exceeds 10 million views in less than 24 hours
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Inoxtag documentary exceeds 10 million views in less than 24 hours

The young YouTuber has indeed reached the summit of Everest, a feat recounted in a documentary retracing his ascent broadcast Friday evening in cinemas and on YouTube Saturday at 2:30 p.m. In less than 24 hours, the documentary has already been viewed more than 10 million times.


It was also shown in many movie theaters. Entitled “Kaizen” (a Japanese term whose one meaning is “change for the better”, Editor’s note), the film was shown in a long version of 2h40 (2h25 for the YouTube version) on the occasion of a single screening in theaters in France, the French overseas territories, Belgium, Switzerland and Luxembourg, his entourage indicated in a press release.

Some 200,000 spectators had taken their seats on September 10, causing disruptions on the sales sites, according to Inoxtag itself.

A long preparation

The documentary traces the adventure of the 22-year-old YouTuber, followed by more than 20 million subscribers on social networks, and his challenge of climbing Everest in a year, while he knew neither the techniques nor the codes of mountaineering.

Beyond the climb itself, he looks back on his intense physical preparation and learning mountaineering before tackling Everest – a necessary passage but not all climbers do. His film also shows the damage caused by overtourism, pollution, as well as the risks associated with this expedition. He calls on viewers to disconnect, to move away from mobile phones.

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Inoxtag’s Everest Climb Documentary Available for Free (Video)

In a farewell video to his fans in early April, viewed nearly 8 million times, Inoxtag announced that he would disconnect from all his networks while he completed his climb. Many media outlets had speculated on the success of his challenge.

A great community

Real name Inès Benazzouz, Inoxtag has nearly 8 million subscribers on YouTube, 5.9 million on TikTok and 5.2 million on Instagram. While still in middle school, he launched on YouTube in 2015 by publishing videos dedicated to video games, before diversifying with music videos.

He quickly became popular alongside other young content creators like Michou, with whom he formed the “Team Croûton”. Inoxtag is one of the creators affiliated with the Webedia group, which also includes influencers like Joyca, Just Riadh or Domingo.

Find more news on www.soirmag.be and on Facebook.

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