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A Quebec animation studio will bring “Guiby, the superbébé” to life

The popular adventures of the youth comic book hero Guiby, the Superbaby, will soon come to life on the small screen and on the interactive Roblox platform, thanks to an animation studio in Quebec.

Created by Quebec author and illustrator Sampar (Samuel Parent), the “horror” type comic, published by Éditions Michel Quintin, has enjoyed, for a decade now, resounding success with 7 to 12 year olds in schools and libraries. neighborhood.

It follows the epic tales of young Guiby and his group of friends who face without fear the terrible monsters that cross their path in a dark and threatening underground world.

For Steve Couture, president and co-founder of the animation studio Epic Storyworlds, the adventures of the three and a half year old toddler who is not afraid of anything, not even the monster hidden in his closet, brought together all the elements to interest young people.

“We want to provide young people with adapted content, which corresponds to their tastes and which they will like, rather than them finding themselves on Netflix listening to shows like Squid Gamewhich is not quite for children,” he declared in an interview with the QMI Agency.

“We saw the possibility with this comic to offer them “horror” content with monsters, which they will like, because today young people are fond of thrills and this kind of universe, but which remains appropriate for them,” he then added, specifying that Sampar’s work would be very little altered.

The author is also involved in the project both in terms of the creative process and approval.

PHOTO PROVIDED BY EPIC STORYWORLDS

The animated series will come to life on Télé-Québec in 2025, but will also be available in English on YouTube as well as on the interactive Roblox platform.

“Young people have a big presence on this platform. It’s a really interesting place to introduce new content to young people,” assured Mr. Couture, who has been operating this market for several years now.

“These kinds of platforms are truly the future of entertainment. It is a world unsuspected by adults, which allows them to achieve gigantic success. We don’t necessarily know them, but the general youth public does,” he said.

The Epic Storyworlds studio will therefore create, for Roblox, an interactive experience in the form of a game in order to introduce the universe, the story and the characters of Guiby.

“We will certainly also broadcast short animated clips on the platform with the aim of promoting it and creating discoverability around the project throughout the planet,” underlined the president of the animation company. .

According to figures put forward by the publisher of Roblox, there would have been more than 88.9 million daily active users on the platform in 2024.

The comic book series, created and illustrated by Sampar, is published by Éditions Michel Quintin.

The animated series, produced by Epic Storyworlds, will be broadcast in French on Télé-Québec in fifteen seven-minute episodes, and in English on YouTube from 2025.

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