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The Union. “It’s a Fashion Week dedicated to audacity and elegance”

How do you support creators ?

Fabrice Sauriat: The IAM plays an essential role for them by helping them structure their activities and make themselves known in a sector that is often difficult to access. We offer practical training, workspaces, and organize events like Fashion Week (TFW) to give these talents the visibility they need to flourish professionally. Our goal is to provide them with resources and connections to turn their passion into a real career.

How is this second day of the parade going? ?

This Sunday promises to be particularly intense, with a program rich in diversity and innovation, placed under the sign of audacity and elegance – be ready to be inspired! It is often at this moment that the most anticipated collections are presented, and where we see a beautiful exchange between creators, press, and public. This day is distinguished by vibrant energy, with moments rich in emotion when creators see their work applauded by a large audience.

Who are the creators participating? ?

This year, we welcome around twenty creators from varied backgrounds. Some are already well established, while others are taking their first steps into the fashion world. More and more of them are managing to make a living from their art, even if it remains a challenge. This is precisely why the IAM and the TFW exist: to offer creators a springboard and allow them to develop their networks and their visibility.

The spotlight is shined on ethical and responsible fashion. How does this translate to creators? ?

The IAM and the TFW are committed to promoting fashion that takes into account environmental and social issues. The creators we support are selected for their ethical approach, whether through the choice of sustainable materials, respectful manufacturing processes or partnerships with local artisans. We believe that fashion can be a vehicle for positive change, and we are highlighting these initiatives to encourage the entire industry to move in this direction.

Your parade this year is placed under the sign of light. Why this choice ? how will this translate into scenography? ?

The theme of light symbolizes rebirth, creativity and optimism, values ​​that particularly resonate this year. This choice is also a tribute to all these creators who illuminate the fashion scene with their talent. The scenography incorporates plays of light which will accompany each collection, creating a unique atmosphere to enhance each creation and recall the importance of brilliance and clarity in the creative process.

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