The TV division of L’Équipe has a new General Director. After the surprise ousting of Jérôme Saporito this summer, the group announces in a press release sent to the editorial staff this Wednesday October 16, 2024 the appointment of Vincent Broussard to the position of General Director of the TV Division as of October 28, 2024.Reporting to Rolf Heinz, Managing Director of the group, he will be a member of the Executive Committee. Vincent Broussard will manage the strategy of the TV Division and participate in the overall strategic thinking of the L’Équipe Group. He will be responsible in particular for driving a new stage for the L’Équipe channel and strengthening its audiences while developing and structuring, more generally, our bouquet of channels: the L’Équipe channel and the digital channels L’Équipe live and L ‘Live football team“, we can read. Another mission: to accelerate the development of the Group’s ‘production’ activity through the subsidiary 21 Production in order to make it a real growth driver for the group’s traditional activities.
“Responsible for driving a new stage for the L’Équipe channel and strengthening its audiences”
“The Team is entering a new stage which will be marked by very strong development in which the TV division will play a major role. I am delighted with the arrival of Vincent Broussard, an experienced and appreciated professional who will be able to drive a dynamic of innovation for our audiovisual activities and contribute to the growth of our Group.” welcomed Rolf Heinz, Managing Director of the L’Équipe Group. “It’s a chance to join the Amaury group which has such a strong link with the French, and such a history. I am looking forward to working alongside Rolf Heinz and joining the teams who have been working for years on the production and editing of the group’s channels. I am approaching this new stage of my career with humility, determination and enthusiasm.“, indicated the main person concerned.
This appointment comes after weeks of uncertainty. On September 10, “Le Figaro” announced that Jérôme Saporito, who had nevertheless “largely contributed to boosting the group’s TV activity“since 2019 had been”brutally pushed aside“from the post.”Nobody knows what’s going on, we have no more news and rumors are rife“, an employee of the L’Équipe channel noted to our colleagues before adding with amazement: ” We were going to restart a classic return to school and from one day to the next, Jérôme Saporito no longer reappeared in the premises“. Contacted, the L’Équipe group did not wish to comment on the matter. Here is the TV division with a new boss at its head.
At 56 years old, Vincent Broussard has a full CV behind him. The French manager began his career in the communications department of the M6 Group in 1989. He then worked within the Canal + Group managing the channels of Canal + Horizons and Canal Jimmy before returning to the M6 Group in 1993 as a ‘Deputy Director of the M6 Antenna. He then participated in the creation of Téva, Série Club, W9, then was appointed deputy general director of M6 thematics. He then participated in the integration of Paris Première within the M6 group and the launch of TNT with W9. In 2006 he became general manager of TF6 and Série Club, channels co-owned by the TF1 and M6 groups. In January 2011, he held the position of director of the antenna and programs of France 4 and director of acquisitions for the France Télévisions Group. In October 2014, he was appointed DGA in charge of programs, programming and antennas of the TF1 Group for the two TNT channels: TMC and NT1, then joined the NRJ group as General Manager of the TV division. Since 2017, Vincent Broussard has been involved in consulting and advice, firstly by taking the position of general manager of the Ivorian subsidiary of the M6 group “Life TV”, secondly within companies such as: Fremantle Média France, RTL Group and Public Senate.
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