42,000 spectators present at the Arena Paris La Défense Thursday evening


Taylor Swift on stage at the Arena Paris La Défense, Thursday May 9, 2024. JULIEN DE ROSA / AFP

Glittery costumes, heart-shaped glasses and nails in the colors of her albums, Taylor Swift fans will meet Thursday, May 9 in the evening in Paris, before Lyon, Madrid, London or Munich, for the launch of the tour. star on the Old Continent. At the foot of the Arena Paris la Défense, the most diligent have been camping for several days in around twenty tents.

Read also | Article reserved for our subscribers Taylor Swift and the well-oiled watchmaking of the “Eras Tour”, from Asia to France

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Fans arrived in a continuous stream, all day Thursday, to collect the book intended for VIP ticket holders or to buy souvenirs, t-shirts, sweatshirts, water bottles, bracelets… Aware of the impatience of the public and of her appetite for derivative products after attending Taylor Swift’s Japanese shows, the Arena Paris la Défense will open its doors from 3:30 p.m. (Paris time) for VIPs and has doubled its points of sale, specified Bathilde Lorenzetti, vice-president of the enclosure. The concert will begin at 8 p.m.

In the queues, young adults rub shoulders with fifty-year-old couples and children with their parents. Some exchange “friendship bracelets” made by themselves, a custom during this tour. Languages ​​mix, with 30% non-French, including 20% ​​Americans, among the 42,000 spectators of each of the four concerts scheduled in Paris until Sunday, according to figures communicated by the venue. A 40-year-old American woman and around ten of her university friends made the trip and will also visit Versailles and Disneyland Paris.

The common point of this crowd: having been touched by the texts of an artist who has been singing about her joys and sorrows for seventeen years. “We know his biggest hits which are super “catchy”, very pop. But, when you look deeper into her discography, there are songs on which she opens up. Taylor Swift talks toxic relationships, impossible love, politics, mental health, and more I think we can all find a song that resonates with our experiences”testifies Chris.

>Spectators of the Taylor Swift concert arrive in front of the Arena Paris La Défense, Thursday May 24, 2024.>

Spectators of the Taylor Swift concert arrive in front of the Arena Paris La Défense, Thursday May 24, 2024.

Spectators of the Taylor Swift concert arrive in front of the Arena Paris La Défense, Thursday May 24, 2024. JULIEN DE ROSA / AFP

The sixth tour of the personality of the year 2023, according to the magazine Time, began in March of the same year in the United States. Called “The Eras Tour”, at the end of 2023 it became the first in history to sell more than $1 billion in tickets. This figure is expected to more than double by the time it expires in Canada in December.

The meticulous three-hour-twenty-hour show, which the singer took across the Americas, Asia and Australia, retraced the ten albums up to that point (since Taylor Swiftin 2006) which propelled her from a rising star in American country to the biggest international pop star, with 110 million monthly listeners on Spotify (compared to 70 for Beyoncé or Dua Lipa).

In mid-April, the 34-year-old singer released her eleventh opus. Sold 1.4 million copies on the first day, The Tortured Poets Department became the most listened to upon its launch on the music streaming platform, with a billion streams in five days.

Read the review: Article reserved for our subscribers Taylor Swift bares her torments with “The Tortured Poets Department”

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“Maybe she’ll include this new album?” », asks Noah, a 20-year-old Frenchman. Images of rehearsals posted online by the artist to more than 500 million subscribers on all social networks gave a glimpse of new paintings. After registering with your friends “22 different emails” to obtain tickets, Noah will attend the four Parisian evenings. Chris had reserved a meeting room with colleagues to watch for the precious sesames. She will attend several European concerts.

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Taylor Swift, former America’s Little Bride who took a stand against Trumpism in 2018, is scheduled to travel to Sweden, Portugal, Spain, Lyon (June 2-3), the United Kingdom, Ireland, the Netherlands, Switzerland, Italy, Germany, Poland and Austria. With, each time, a notable impact expected on the local economy.

The World with AFP

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