Moroccan singer Oum El Ghaït Benessahraoui, known by the stage name “Oum”, has been appointed national goodwill ambassador for the Joint United Nations Program on HIV/AIDS (UNAIDS) in Morocco.
This announcement was made on the official website of the United Nations program, which highlights that “Oum” is committed to championing HIV prevention, fighting stigma and supporting people living with the virus. His influence and commitment to social change will be valuable assets in these efforts.
“Oum”, as an artist with a platform to reach a large audience, believes it is his duty to use his voice to defend people affected by HIV, who are often ignored, according to the same source
The Joint United Nations Program further noted that the singer feels honored to take on this new responsibility with the UNAIDS program. She has dedicated herself to supporting the fight against HIV in Morocco, working to raise awareness and educate on the prevention of the virus. “Oum” will also focus on combating the social stigma and discrimination suffered by people living with HIV.
Currently, Morocco faces significant challenges in the fight against HIV, with around 23,000 people living with the virus in the country. The national strategic plan aims to address these challenges by strengthening prevention efforts and improving access to care, particularly for the most vulnerable populations.
The appointment of “Oum” as a UNAIDS goodwill ambassador represents a significant step in the fight against HIV in Morocco. His influence and commitment to social justice will help raise awareness, reduce stigma and mobilize support for people living with the virus.
Committed to social causes, “Oum” has previously collaborated with various United Nations agencies and participated in initiatives supporting women’s rights and education, also speaking on international platforms.
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